Background.
RMT Companies, a trucking and transloading business based in Denver, Colorado, needed to modernize their digital presence. With an outdated website and no clear direction on how to improve their Google rankings, they sought assistance to enhance their online visibility. Specializing in efficient transloading, trucking, and logistics for industries like energy, agriculture, and construction, their services were not fully reflected online.
The Problem.
RMT had an outdated website with no strategy for improving their digital presence. Their services, including their full-service transloading facility and large trucking fleet, were not effectively showcased. They required a modern, multi-page website and better Google search rankings to stand out in a competitive market.
Square Waves' Strategic Solution.
Square Waves conducted keyword and market research, held brand workshops, and sent a content team on-site for photos and videos. We designed a modern, multi-page website on Webflow, implemented custom copy, and integrated a CRM for better lead management. We highlighted RMT's industry expertise, showcasing their safety standards, fleet capabilities, and transloading facilities to position them as leaders in logistics.
Results.
RMT’s new website, with zero downtime, allowed them to showcase their services effectively and track performance. The comprehensive SEO strategy improved their online visibility, attracting more leads from industries like energy and agriculture. The CRM integration provided better lead management, helping RMT convert inquiries into long-term customers. Enhanced service pages led to an increase in inquiries, especially in their transloading and trucking services.
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